Social media tools are effective for helping you manage events, create awareness and for overall communication. This list features a wide variety of tools for a wide variety of uses. This is by no means a comprehensive list, but each tool has a purpose that can make your life easier.
Google Analytics (analytics.google.com). Google Analytics lets its users measure advertising ROI as well as track video and social networking sites and applications. It also helps you better understand what’s driving viewers.
Hootsuite (hootsuite.com). Hootsuite is a tool for overall social management. The system’s dashboard supports social network integrations for different social media.
Bizzabo (bizzabo.com). Bizzabo is helpful if you’re looking for one tool that’s going to tackle most of your event marketing. Its editor helps you publish a landing page for your events, manage registration and ticket sales, and more.
Eventbrite (Eventbrite.com). Eventbrite is very intuitive and lists resources on its main management page. If you’re managing multiple events with multiple invite lists, EventBrite excels.
Monday (monday.com). Monday.com lets you map out all your milestones and due dates, plan visually on a timeline, and see who’s working on what and when. It tracks dates, event venues, registration and speakers. It helps you keep costs under control by comparing estimated versus actual costs.
Airtable (airtable.com/). Airtable brings together vendors, venues, budgets, branding, promotion, sponsors, staff, attendees and more.
Smarter Queue (smarterqueue.com). This social media tool handles content management, scheduling, community management and analytics.
DoubleDutch (doubledutch.me). DoubleDutch helps attendees stay informed about your event, both onsite and pre-event. It has a simple, familiar interface.